30 July . 2021
Newland-Brookfield wins Developer of the Year from Dallas Builders Association
The Grove Frisco’s developer, Newland-Brookfield, won the 2021 Developer of the Year award from the Dallas Builders Association at its annual McSam Awards celebration in late July.
The award recognized the sales success of The Grove Frisco and its sister Metroplex communities, Canyon Falls and Hollyhock, along with the innovations Newland-Brookfield introduced during the pandemic year of 2020.
A total of 864 families purchased new homes in The Grove Frisco, Canyon Falls and Hollyhock in 2020. More than 300 families chose new homes in The Grove Frisco, for a 128 percent increase over the prior year.
The judges recognized how The Grove Frisco’s lifestyle speaks to the desires of homebuyers to find a community where they can be surrounded by nature and enjoy room to spread out.
The Dallas Builders Association also noted how The Grove Frisco adapted our popular lifestyle events in 2020 to help keep residents safe yet socially connected during the pandemic. Our Lifestyle Director planned 32 virtual and 42 in-person events during 2020, including Celebration Stations where residents could pick up treats such as Fall boxes and Back-to-School coffee and donuts. There were mobile parades for graduation, Cinco de Mayo and other celebrations, along with Zoom events such as a virtual wine tasting.
Similarly, we worked closely with our homebuilders to introduce enhanced safe shopping tools for homebuyers, including live chat and virtual tours.
Giving back is another strength for The Grove Frisco. One of our major programs, Grove Gives, won first place for Best Virtual Special Event/Realtor Promotion at the McSam Awards.
As a centerpiece of our partnership with real estate agents, Grove Gives benefits 10 worthy nonprofit organizations in North Texas. For each new home sold, The Grove Frisco donates $100 to a charity chosen by the participating real estate agent.
For five decades, Newland has created communities for people who care about the connection of home, work, shop and play.
In 2021, we are thrilled to build upon that same mission as we join forces with Brookfield Properties and lay a new foundation of possibilities for the industry, our partners, communities and our amazing team members.
The joining forces of Newland and Brookfield Properties represents a momentous opportunity, one that is characterized by the widening of expertise, geography and talent, with a collective land development team representing more than 110 years between our two companies. Newland and Brookfield Properties share a vision of delivering high-quality, exceptional mixed-use places and communities for live, work and play, where consumers can build meaningful connections and live their best lives.
Learn more about Newland-Brookfield.
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